Social media has revolutionized the way organizations approach media relations, customer relations, and reputation management. Information that used to come out in tomorrow morning’s newspaper, is now traveling at the speed of light, and often without fact, fairness or reason. So how can you ensure that your company is prepared for a crisis?
HootSuite University and HootSuite’s Solution Partner Program are pleased to join forces in hosting Digital Defense: Online Reputation Management in the Digital Age with David Krejci, Executive VP of Digital Communications at Weber Shandwick North America. Learn what it takes to get a social media crisis management plan in place, by exploring …
David Krejci has 17 years of traditional Public Relations experience, 14 at Weber Shandwick in Minneapolis. His client work focuses on social media strategies, policies and engagement, crisis and issues management and organizational social alignment. David started the digital team in the office in 2001, where it stands today as a 30 person collective of social media strategists, designers and programmers. David is a frequent presenter and author on the topic of social media and digital communications, contributing thought-leadership pieces to Mashable, PR News, The Minneapolis StarTribune and other outlets.
This Lecture Series was made available to the public for a limited time only.
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Looking to advance your social media education? As a HootSuite University student, you’ll enjoy continued access to our Lecture Series featuring industry leaders, social media courseware, and our HootSuite Certification Program.
